2023 Mpumalanga
Tourism Expo
The Mpumalanga Tourism Expo is an annual tourism exhibition event held in September in the picturesque Mpumalanga Province of South Africa. This event serves as a platform to fervently promote domestic tourism, with a particular focus on celebrating Tourism Month and fostering regional integration.
The tourism expo was initiated in 2021 at the peak of the COVID-19 pandemic. The exhibition serves as a platform for promoting various tourism products and services. It acts as a catalyst for the recovery and growth of the sector.
Additionally, the event offers an opportunity for provincial tourism students to engage with exhibitors, enhancing their understanding of tourism and providing a firsthand experience of ‘tourism in action.
The 2023 tourism expo is taking place from September Friday 29th (12h00 – 17h00), Saturday (09h00 – 17h00) to October 1st (09h00 – 15h00), 2023, at Riverside Mall in the City of Mbombela, located in the Mpumalanga Province.
Why exhibit?
Don’t miss out on the opportunity to showcase your tourism product or service. The Mpumalanga Tourism Expo offers a unique platform that promises not only significant attention but also extensive media coverage across various high-impact channels.
In the past two years, our event has earned its place in the limelight, securing extensive coverage on major broadcast platforms, including television, print, and social media. Renowned mainstream media giants such as ENCA, SABC News, and Newsroom Africa, along with a multitude of influential radio stations and prominent print publications, have all dedicated their valuable airtime and column inches to spotlight the tourism expo.
Apart from the 20 000 daily shoppers at the venue, there will be an impressive lineup of 26 media houses, hailing from both the Mpumalanga and Gauteng provinces, descended upon our event to deliver comprehensive coverage. The collective publicity generated by the Mpumalanga province and its valued partners during this period reached an astounding estimated value of R26 million.
So, why wait? Join us at the Mpumalanga Tourism Expo and seize this extraordinary opportunity to propel your tourism business into the spotlight, where it rightfully belongs. Your success story begins here!
50 Exhibitors
50 exhibitors hailing from the picturesque province of Mpumalanga, showcasing an array of exceptional tourism products and services.
Media Coverage
In 2022, the event garnered attention from 26 prominent media outlets representing both the Mpumalanga and Gauteng provinces.
Job Creations
The Expo has not only generated 22 direct job positions but has also catalysed the emergence of 55 additional indirect jobs.
About The Venue
The Mpumalanga Tourism Expo is hosted at the Riverside Mall in the City of Mbombela in Mpumalanga. The Riverside Mall is the biggest shopping mall in the province and attracts an average of over 20 000 shoppers on a monthly basis. The event is organised by Jakada Holdings (PTY) LTD in partnership with the Mpumalanga Tourism and Parks Agency.
The Mpumalanga Province
Mpumalanga, a captivating South African destination, is celebrated for its unparalleled geographical diversity and mesmerizing beauty. This province showcases a natural landscape that is nothing short of awe-inspiring and truly one-of-a-kind. Embark on a wildlife adventure through its rich habitats and immerse yourself in the enchanting allure of Mpumalanga – a hidden gem amidst the natural splendor of South Africa.
