About us
Jakada Holdings (PTY) LTD, a thriving tourism enterprise, embarked on its journey in 2019, rooted in the picturesque landscape of Mbombela, a gem nestled within the Mpumalanga Province of South Africa. Our story is one of passion, expertise, and a relentless commitment to redefining the tourism experience.
Xolani Mthethwa, the Founder and Chief Executive Officer of Jakada Holdings and Chief Executive Officer of the MTPA, Mduduzi Vilakazi. Photo Supplied
The Organisers
At the helm of our venture stands our founder Xolani Mthethwa, a luminary in the tourism industry with an track record spanning over 25 years. With a keen eye for innovation and a deep understanding of the evolving travel landscape, our founder has been instrumental in shaping Jakada Holdings into what it is today.
As we continue to expand our horizons, Jakada Holdings remains committed to creating unforgettable travel experiences and contributing to the vibrant tapestry of South African tourism. Join us on this remarkable journey as we explore, innovate, and redefine the world of travel and adventure.
Past Achievements
Since its inception, the event has grown from strength to strength. In 2021, the event started with 26 exhibitors and in 2022, had 36 exhibitors including the participation of the Eswatini Tourism Authority and the Mozambique Tourism (INATUR). In 2023, 44 to 50 exhibitors are targeted to showcase their tourism products and services to the consumers. The Eswatini Tourism Authority has confirmed their intention to bring their tourism stakeholders to this year’s event.
In the past two years, the event has created awareness about the many tourism products and attractions that are available for both leisure and business visitors. All event partners and stakeholders have benefited from the media publicity received through coverage of the event and other platforms.
Job Creation
Since its inception in 2021, the tourism expo has not only generated 22 direct job positions but has also fostered the creation of 55 indirect job opportunities. We firmly believe that the impact of job creation extends far beyond the numerical figures outlined in this document. As the event continues to flourish, so too do the horizons of employment prospects.
Tourism Students
Since its establishment, the tourism expo has welcomed numerous tourism students to engage with exhibitors and witness the vibrant world of tourism firsthand. In 2021, we saw 30 students in attendance, and in 2022, 22 students joined us, accompanied by a tourism seminar. Looking ahead to 2023, we are excited to announce our plans to host a minimum of 50 students at a dynamic mini tourism career seminar scheduled for Saturday, September 30, 2023.
We are a collaborative team that thrives on mutual support, seamlessly converging on each project to guarantee our clients receive nothing short of the best outcomes. With a years of experience in the tourism sector, we stand as industry professionals dedicated to the tourism industry within Mpumalanga and South Africa.
Mission
Craft the best product, one that not only maximizes value for our cherished customers but also harnesses the power of business to inspire and enact environmentally sustainable solutions.
Vision
Revealing the wealth of experiences that the Mpumalanga Province has to offer to our visitors, while simultaneously creating value for all its residents, fostering prosperity, and upholding the province's prominent status as a leading tourism destination in South Africa.
Values
Dedication to Hard Work, Unwavering Commitment to Professionalism, and a Deep Embrace of Respect. These principles form the bedrock of our ethos, guiding every facet of our organization and driving us to exceed expectations in all that we do.